
Irish Auto Market
Building Ireland’s car marketplace from zero to 1,200+ listings in under a year.
- Irish Auto Market
- Automotive marketplace
- Dealer accounts and inventory tools
- Advanced search and filtering
- Home inspection booking

- cars listed
- 1,200+
- dealers onboarded
- 150+
- months to get there
- <12
A marketplace that didn’t exist yet
Ibrahim, CEO of Irish Auto Market, came to us with a clear vision: build a platform that brings car buyers and sellers together in Ireland. Not a classifieds page, but a proper marketplace with dealer accounts, advanced search, vehicle listings, and a home inspection service.
The challenge wasn’t just building the technology. It was designing a platform that dealers would actually want to use, that buyers would trust, and that could scale from zero to thousands of listings without falling apart.
Built together, not handed off
We worked closely with Ibrahim over several months. Not in a “send us the brief and we’ll come back in 8 weeks” way, but in a genuine partnership. Weekly calls, shared priorities, fast iterations.
Dealer onboarding system
Individual dealer accounts with inventory management, photo uploads, pricing tools, and listing analytics.
Advanced search and filtering
Make, model, year, price range, mileage, fuel type, county. Every filter a buyer expects, built to be fast on any device.
Home inspection service
A unique differentiator: buyers can request a professional inspection before purchasing, building trust in the platform.
Scalable infrastructure
Built to handle thousands of concurrent listings and searches without performance degradation.
1,200+ cars in under a year
Within twelve months of launch, Irish Auto Market had over 1,200 vehicles listed on the platform, with 150+ dealers actively using it. The home inspection service became a genuine competitive advantage, something the bigger players didn’t offer.
The platform continues to grow. What started as an idea became Ireland’s emerging car marketplace, built entirely in-house by our team.
“Noveternum built our entire car marketplace from the ground up. Over 150 dealers now use the platform daily. They understood the vision and delivered something that actually works at scale.”
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